They are headquartered at Los Angeles, CA, United States, and have 1 advertising & marketing contacts listed on Kochava. Pricing models they offer are CPM on channels such as Display, Email, Social, Mobile Advertising on The Shade Room will allow you to reach consumers in industries or verticals such as Entertainment. The Shade Room advertising reaches 1.28M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, France, Denmark. They want to laugh when they get the news too! We make them laugh! People want their news delivered in a short and simple way. We don’t use proper grammar all of the time and we have fun with our writing. We call them that because they “live” in The Shade Room, many of them visit our website/pages every day! Also, our style of delivering the story is similar to the way a friend or roommate would deliver the story to you. Why are the readers called the “Roommates?” They wanted more positivity and substance as well, and we found that it was important to provide more than just gossip, even though that is our primary focus! They wanted a little bit of community news, trending news, etc. However, after we became more and more popular, the readers that we affectionately labeled ‘roommates’, demanded more than just gossip. The Shade Room is really the “truth” room where myself and the readers can express our honest opinions on certain topics. As a result, I wanted to embrace the word and redefine it.
All too often, when people share their brutally honest opinions, it can be misconstrued as ‘shade’. I came up with the name ‘The Shade Room’ because I wanted to share my honest opinion on Celebrity news. KEY METRICS FOR THE SHADE ROOM INSTAGRAM -Ē1.6 Million Followers - Third Most Engaged Platform on IG Overall FACEBOOK -Ę Million+ unique users reached per month -ĕ.1 Million+ Likes TSR WEBSITE -ē Million+ Monthly Users -ė Million+ Monthly Pageviews YOUTUBE -đ93,000 Subscribers TIK TOK -Ē62,000 Followers SnapChat -đ65,000 Followers KEY METRICS FOR TSR TEENS INSTAGRAM -Ē.At first, the purpose was purely entertainment. TSR delivers instant, honest, and engaging news on an open forum that welcomes dialogue via The Shade Room website, Instagram, Facebook, Twitter, and YouTube. Our strong community of followers allows us to break away from traditional news delivery by reaching readers directly through their social networks. TSR combines investigative entertainment journalism from our writers with crowdsourced journalism from our Roommates to operate a 24/7 news outlet.
Founded by Angelica Nwandu in 2014, The Shade Room (TSR) has grown into a leading media powerhouse for breaking news and a trailblazer for reporting all things pop culture.
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